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Influencer Campaign Management

Self-paced e-learning materials

Influencer Campaign Management

8 materials

Influencer Campaign Management 4 levels Campaign Goal Setting Every influencer campaign needs a clear purpose. Set goals for awareness, engagement or sales that are specifi... Starting from 225 credits View material
Influencer Campaign Management 4 levels Influencer Selection Choose influencers who truly fit your brand by looking beyond follower counts at audience match, engagement qu... Starting from 290 credits View material
Influencer Campaign Management 4 levels Brief Creation Write influencer briefs that creators can act on: clear goals, key messages, deliverables, dos and don'ts, and... Starting from 220 credits View material
Influencer Campaign Management 4 levels Campaign Tracking Follow an influencer campaign while it runs, not just at the end, using tracking links, promo codes and platfo... Starting from 295 credits View material
Influencer Campaign Management 4 levels Platforms & Tools Choose and use the right platforms and tools to run influencer campaigns, from finding creators to tracking co... Starting from 235 credits View material
Influencer Campaign Management 4 levels Budget Management Plan and control an influencer campaign budget, from setting spending limits and allocating funds to tracking... Starting from 235 credits View material
Influencer Campaign Management 4 levels Analytics & Reporting Turn campaign data into clear reports by choosing meaningful metrics, reading the numbers correctly and presen... Starting from 260 credits View material
Influencer Campaign Management 4 levels Avoiding Campaign Mistakes Recognise the mistakes that most often weaken influencer campaigns, such as poor creator fit and vague briefs,... Starting from 210 credits View material