Beginner
180 credits
-
What you will learn
You will learn the difference between terms of service, community guidelines and advertising policies. Simple examples show common rule breaks and what can happen, such as reduced reach or removed posts.
-
Purpose of this level
Written for creators and marketers who have never read a platform's rules closely. It explains the different types of platform policies and why they matter to anyone who publishes content, sponsored or not.
-
Expected outcome
You should be able to find and understand the key rules for each of the platforms you use regularly. You will be ready to avoid the most common mistakes that put an account, and the work built on it, at risk.