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Self-paced e-learning materials

Media Kit Creation

Media Kit Creation
Brand Collaboration & Outreach 4 skill levels

A good media kit tells a brand who you are, who follows you and how you work. Put one together with the right stats, examples and a clean layout.

Starting from 290 credits Choose your skill level
  • 4 skill levels
  • Category: Brand Collaboration & Outreach
  • Each level is unlocked separately with credits
  • Access information typically arrives within 24 hours of confirmed payment
  • If nothing has arrived after 72 hours, please contact us

Levels are unlocked with credits from your account balance. You can buy more credits whenever you need them.

About this e-learning material

A media kit is a short document that introduces you to brands: who you are, who your audience is, what you create and how a partnership could work. It is often the first thing a brand reviews, so a clear and current kit makes their decision easier.

What this material covers
• The sections most brands expect to see in a media kit
• Presenting audience and engagement data honestly
• Choosing past work and examples to feature
• Describing the services and formats you offer
• Keeping the design clean and the kit up to date

Who it is for
Creators preparing to approach brands for the first time, and those whose current media kit is outdated or hard to read.

Follow the structure here to draft or refresh your own media kit, then update it as your audience changes.

Choose your skill level

Each level is unlocked separately with credits

  • Beginner

    290 credits

    • What you will learn

      You will study the standard sections of a media kit, such as an introduction, audience overview, content examples and services. Basic audience and engagement figures are explained so you can present them honestly.

    • Purpose of this level

      Aimed at creators who do not yet have a media kit, this level explains what one is and why brands often look at it first. It helps you understand what to include before you start designing anything or choosing a template.

    • Expected outcome

      You should be able to outline a simple media kit with the sections brands expect to see. You will be ready to gather the audience information and content examples it needs before designing the final layout.

  • Intermediate

    425 credits

    • What you will learn

      You will work on selecting stronger content examples, describing services and formats clearly, improving layout and keeping figures current. Common issues, such as overcrowded pages or missing contact details, are also covered.

    • Purpose of this level

      Built for creators with a basic media kit that feels unclear or outdated, this level focuses on making it easier for brands to read. It helps you present your strengths clearly, honestly and professionally.

    • Expected outcome

      By the end of this level, you should be able to produce a clear, well-organised media kit that reflects your current work. You will be better prepared to share it confidently whenever a brand asks to see it.

  • Advanced

    710 credits

    • What you will learn

      You will study adapting your kit for different industries, highlighting relevant case studies and results from past campaigns, and presenting multi-platform data consistently. Linking your kit to your rate sheet and pitches is also explored.

    • Purpose of this level

      This level is for creators working with a range of brands who want their media kit to support different kinds of partnerships. It looks at tailoring versions for specific industries and campaign types.

    • Expected outcome

      You should be able to create tailored media kit versions that speak directly to each type of brand. You will be ready to support your pitches with clear evidence from past campaigns and brand partnerships.

  • Expert

    1,095 credits

    • What you will learn

      You will explore setting a consistent media kit format for a team, deciding which figures to feature as positioning changes and keeping kits accurate across several creators. Presenting long-term partnership value is also covered.

    • Purpose of this level

      Created for experienced creators, managers and agencies who present creators to brands regularly, this level treats the media kit as part of a wider brand presence. It addresses the balance between detail, clarity and positioning.

    • Expected outcome

      By the end of this level, you should be able to guide a media kit strategy that supports long-term positioning with brands. You will be better prepared to keep materials consistent across a team or roster.