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Self-paced e-learning materials

Long-Term Brand Deals

Long-Term Brand Deals
Brand Collaboration & Outreach 4 skill levels

Grow one-off sponsorships into ongoing partnerships by delivering reliably, sharing results and proposing ambassador-style arrangements that suit both sides.

Starting from 245 credits Choose your skill level
  • 4 skill levels
  • Category: Brand Collaboration & Outreach
  • Each level is unlocked separately with credits
  • Access information typically arrives within 24 hours of confirmed payment
  • If nothing has arrived after 72 hours, please contact us

Levels are unlocked with credits from your account balance. You can buy more credits whenever you need them.

About this e-learning material

Long-term brand deals, such as ambassador roles or recurring campaigns, let creators and brands build a message together over time. They usually grow out of a strong first campaign, followed by a clear case for continuing.

What this material covers
• What brands look for before offering an ongoing partnership
• Sharing results and insights after a campaign ends
• Proposing an ambassador or recurring arrangement
• Structuring terms, deliverables and exclusivity for longer agreements
• Keeping content fresh across a long partnership

Who it is for
Creators who have completed several one-off campaigns and want steadier, more meaningful relationships with the brands they enjoy working with.

Look back at a recent partnership using these ideas and consider how you could propose continuing it.

Choose your skill level

Each level is unlocked separately with credits

  • Beginner

    245 credits

    • What you will learn

      You will learn the common types of long-term arrangement, such as ambassador roles and recurring campaigns. Simple examples show how a strong first campaign and a clear results summary can lead to further work.

    • Purpose of this level

      For creators who have completed a few one-off campaigns and wonder how ongoing partnerships begin. It explains what long-term deals are and why brands value creators they can work with again and again.

    • Expected outcome

      By the end of this level, you should be able to recognise which partnerships have long-term potential and what brands expect before offering one. You will be better prepared to make every campaign count.

  • Intermediate

    415 credits

    • What you will learn

      You will practise sharing results and audience insights after a campaign, writing an ambassador or recurring proposal and outlining deliverables for a longer arrangement. You will also learn how to discuss exclusivity at a basic level.

    • Purpose of this level

      Suited to creators ready to propose an ongoing partnership rather than waiting for one to be offered. The focus is on building a clear, well-supported case for continuing to work with a brand.

    • Expected outcome

      You should be able to present a well-supported proposal for an ongoing partnership. Brands will then have a much clearer picture of what continuing to work with you could look like in practice.

  • Advanced

    725 credits

    • What you will learn

      You will examine structuring terms, deliverables and exclusivity for longer agreements, planning content that stays interesting across a partnership and reviewing performance at set points. The material also covers adjusting terms when circumstances change.

    • Purpose of this level

      Intended for experienced creators negotiating or managing long agreements. It addresses the practical challenges of keeping a partnership productive, fresh and fair for both sides over an extended period.

    • Expected outcome

      You will be ready to manage a long-term partnership with a clear structure and regular reviews. This helps both sides stay satisfied and aligned as the relationship develops over time.

  • Expert

    970 credits

    • What you will learn

      You will study how to choose which brands to commit to, balance exclusivity against other opportunities and plan renewals or exits. You will also consider how long partnerships affect audience trust and creative freedom.

    • Purpose of this level

      Aimed at senior creators, managers and agencies building a portfolio of lasting brand relationships. It treats long-term deals as a strategic choice that shapes a creator's direction and public reputation.

    • Expected outcome

      You should be able to build a balanced set of long-term partnerships and advise others on when to commit, renew or step away. The aim is relationships that support both stability and credibility over time.